[Blockchain in SEA] The Challenge of Reinventing the Digital Economy
Blockchain in SEA
100days ago
1419

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Time:01/29  18:00

Wechat group: BlockChain-in-SEA

Guest: Nisanart Thadabusapa, Co-founder & CFO of Six Network, Thailand.

Host: Andy Zheng, CEO, Beecast

 

Dialogue

Andy Zheng: Good evening, everyone! I am Andy Zheng, CEO of Beecast.

Welcome to the leading blockchain community media [Beecast] and join us with 5000+ communities & 1000000+ Beecasters in [Blockchain in SEA] to discuss blockchain technology and industry development.

This is the Phase 17, Topic: The Challenge of Reinventing the Digital Economy.

Guest: Nisanart Thadabusapa,

Nisanart Thadabusapa,Co-founder & CFO of Six Network, Thailand. Challenge seeking along with strong analytical skill and 10 years of rich business experience in several industries, Nisanart supports SIX.network in its successful global expansion as the Money Keeper of SIX.network. Before joining SIX.network, she is a former international taxation consultant at PricewaterhouseCoopers (“PwC”) Thailand and a former corporate relationship manager at Siam Commercial Bank Public Company Limited (“SCB”). She engaged in several cross border projects during her years at PwC and SCB and numerous freelanced investment projects.

 

Andy Zheng: Mrs. Nisanart, you have a lot of experience in taxation consultancy and banking businesses, and why did you go into the blockchain industry? How does your previous work experience help your current career?

Mrs. Nisanart: Hello again - I am Nisanart from SIX Network. It would be easier for you all to remember me as just "Nisa" .

This is a very good question. Before I decided to co-found SIX Network, I entered into blockchain industry in the beginning of 2017 as a bitcoin miner.

My brother opened a mining farm in China and I happened to help him in the investment side. Things went very well until one day I ran into Vachara, our co-CEO in Bangkok. He told me that he got a great idea for ICO and I would be able to help grow the project with my background so this is how we started SIX Network.

As an ICO company, we do not just develop the products as written in the whitepaper but we also have to make sure that everything in the background including taxation, accounting, finance, regulatory compliance, investment and banking with users in the ecosystem works perfectly well.

I believe my professional background did help so much for the project to work successfully.

Andy Zheng: I saw your influence in Thailand, a very good project.

 

Andy Zheng: Please introduce Six Network to audiences who don't known it. Why did you choose to start this project? What is the status of landing applications?

Mrs. Nisanart: SIX Network is a Joint Venture project between OOKBEE U, a subsidiary of Tencent, Computerlogy, a leading development company in Thailand, and Yello Digital Marketing Global , one of the largest startup in Korea with a listed company called Future Stream Networks.

We have 4 co-founders for this project. We started the project on 12 September 2017 at a coffee shop and 1 tissue paper. The whitepaper had been developed since that day.

We have changed our concept idea so many times before we got approval from OOKBEE U and YDMG to buy our idea. The reason that we needed to go with OOKBEE U and YDMG is the fact that they have their own ecosystem with over 10M active users and 1M content creators. We spotted the mutual pain of this business which is the centralized payment processor like apple Pay.

For example, OOKBEE U has a very famous application called “Joylada”. In this app, readers or users have to buy OOKBEE COIN to read stories created by writers in Joylada. The pain here is that every time users buy 100 Thai Baht worth of OOKBEE COIN, the payment processor or Apple Pay takes every 30% of the transaction value. This reduces the total supply chain’s profitability. Writers who do all the work for the supply chain end up getting smaller income as compared to Apple Pay who does nothing but receives 30% of every transaction.

 

Andy Zheng: What are the difficulties encountered during the founding of Six Network? What are the bottlenecks and challenges in the operation of Six Network?

Mrs. Nisanart: Wow this is a very good question.

No one knows how hard it is to build a blockchain company if they do not build one themselves. There are a lot of difficulties in general because the technology is very new.

Internally we manage to transfer knowledge to our employees easily.

But when it comes with outside users or partners or investors, it takes so much time for us to explain to them how it works and why it will be very useful like internet nowadays.

The most difficult part is our target users.

We finished our first main wallet in September 2018. We thought it was really cool as we were able to replace public address with username and private key with password.

We thought this would disrupt the industry for sure. We were wrong. It is quiet hard to get non-crypto users to to download.

Users who do not understand crypto can be categorized into two perfect categories: 1) those who have the willingness to learn and 2) those who want to stay away from crypto.

For the first type, we would be able to bring them to our community through meetups, interviews, and other things.

However, for the second type, the only way to bring them to our community is to present ourselves as if we are not a crypto…as if we are not an application that will help them in their everyday life.

This is why we have decided to build SIXR, which is a lighter version of our SIX main wallet.

With this app, it will be so smooth that non-crypto users who have no willingness to learn cryptos will want to use it. Of course, the underlying infrastructure will be blockchain and SIX tokens but they will be a smooth transition that they will notice the least of them.

Andy Zheng: It’s really hard for you, the beginning of a project has to go through all kinds of difficulties.Especially in Thailand, it is not very developed in the field of Internet technology.

Mrs. Nisanart: Yes it is very hard but with our ecosystem, we believe we will be able to migrate non crypto users to our crypto world.

 

Andy Zheng: In order to establish an ideal digital economy ecology supported by blockchain technology, what is the most important strategy when linking the traditional financial services and new technologies and new ideas?

Mrs. Nisanart: Like I said before – the application must be easy to use and simple enough for common users like our mom and dad to understand.

Moreover, for our project or any other blockchain businesses to grow, they must build a business that complies with regulations in every step of the supply chain. Every single stakeholder in the supply chain is important.

When we partner with Bank of Ayudhya in Thailand, we have been working very hard to make sure that the information we share would comply with privacy law and the OTC we use has the license from SEC (Security Exchange Commission).

Just like when we partner with Department of Intellectual Property, we want to make sure the digital contents stored in blockchain will be legally used as collaterals.

In conclusion, the most important strategy for blockchain companies to be successful in this business is not just to build the most advance technology but they need to make sure that every single stakeholder in the supply chain is fulfilled.

Blockchain companies cannot walk alone. We have to walk together with other non-blockchain parties to be successful.

 

Andy Zheng: What do you think is the biggest advantage of Six Network over other similar blockchain projects?

Mrs. Nisanart: We have our own ecosystems, active users and creators ready to use our token. This is the biggest advantage. Once we are successful in the creative business, we can use the same business model in other similar industries.

 

Andy Zheng: Six Networks Financial Services include Smart Payroll System, Short-term business liquidity and Assets to loan solutions. does Six Network cooperate with physical financial institutions on this service? What will happen in the future?

Mrs. Nisanart: As written in the Whitepaper, we realized that these creators in our ecosystem are very young and most of them do not have enough credit to get proper loans from banks. However, we know exactly how much revenue they get each month from the contents that they produce.

This is why we partner with “Department of Intellectual Property in Thailand” to put their digital contents into blockchain so that in the near future we can legally use their digital works as collaterals and the platforms like OOKBEE U and YDMG can provide information regarding to their revenue streams to banks. This is how we partner with “Bank of Ayudhya” in Thailand to first provide credit cards to creators in our ecosystem.

 

Andy Zheng: Please talk about the latest trends of Six Network, as well as the future development plan.

Mrs. Nisanart: Like I said earlier, we have launched our SIX main wallet in September 2018 and we are launching another application called “SIXR” which will be very easy to use for non-crypto users by the end of Q12019.

With SIXR, users can buy SIX tokens via transferring money to our partner’s OTC via third-party banking apps and use the tokens in our SIXR app to buy digital contents, digital game coins, or even ice-cream.

 

Andy Zheng: As a senior preacher in the blockchain field, you may have come into contact with a lot of people in the industry. Are there anyone you admire, and why? Beecast currently covers 250 cities in 15 countries, 5,000 community nodes, 1 million users , and hopes to invite more big names to [Blockchain in SEA] to share the blockchain knowledge, promoting the development of the industry. In the blockchain industry of SEA, if Mrs.Nisanart introduces one or two guests to be interviewed, who would you recommend to Beecast to share?

Mrs. Nisanart: To answer the first question - the person I admire in this industry.

I personally admire Chris Larsen, the co-founder of Ripple because I share a similar vision to his. I like that he has a very strong vision in financial services.

For those who do not know Chris Larsen, he has been an angle investor and co-founders of several famous technology startups in Silicon Valley. Most of his startups work around financial services. Until 2012, he co-founded Ripple Labs which developed Ripple, a software that enables the instant and direct transfer of money between two parties using blockchain technology.

For the second question, I would lke to recommend co-founders of Electrify.asia.

I love this project. I am a big believer that the price of electricity should be lower than what it is now to support all businesses. And the main factor that could make this happen is that consumers should be given the power to choose the provider.

And Electrify.Asia was founded to solve this problem. For most countries, electric companies are a classic example of a natural monopoly. If consumers are able to choose actually not just electricity but other utilities as well, then we would have a better place of living and everything else will come naturally.

 

 

Q & A

Q: What is the most valuable thing for users who involved in the ecology of Six Network?

Mrs. Nisanart: 1.Creators in the ecosystem receive more income as we cut out the centralized payment processors.

2. Creators' digital contents will be legally recognized. Once these contents are recognized, they can be used as collaterals with banks.

3. Tokenization for platform merchants - merchants can issue their tokens on SIX platform and different merchants from different continents can exchange their royalty coins with one another. Unlike today, you cannot exchange LINE coins with any other coins or fiat.

 

 

[Blockchain in SEA] 重塑数字经济的挑战image.png

对话时间:2018 年 1月 29日  18:00 

微信社群:BlockChain-in-SEA

对话嘉宾:

Nisanart Thadabusapa

泰国Six Network联合创始人兼CFO

郑西平

东南亚Beecast CEO

 

郑西平:各位Beecaster,大家下午好!我是东南亚Beecast CEO 郑西平。

欢迎大家来到领先的区块链社群媒体【Beecast】,与5000+社群1000000+Beecasters一起参与【Blockchain in SEA】节目,探讨区块链技术与行业发展。本期是Beecast【Blockchain in SEA】第17期,

主题:重塑数字经济的挑战

嘉宾:Nisanart Thadabusapa。

Nisanart Thadabusapa,泰国Six Network联合创始人兼CFO。Nisanart凭借强大的分析能力和10年丰富的跨行业商业经验,支持SIX Network在全球的成功扩张。在加入SIX Network之前,她曾是普华永道(PwC)泰国的国际税务顾问,也曾是暹罗商业银行公共有限公司(SCB)前公司关系经理。在PwC和SCB任职期间,她参与了几个跨境项目,并参与了许多自由投资项目。

 

 

郑西平:Nisanart女士,您在税务咨询及银行业务领域拥有丰富的从业经验,后来您是在什么契机下接触区块链的?您之前的工作经验给现在的事业带来怎样的帮助?

Nisanart女士:大家好,我是 SIX Network的Nisanart。如果你们把我记成“Nisa”更容易记。

这是一个很好的问题。在我决定与 SIX Network合作之前,于2017年初以比特币矿商的身份进入区块链行业。我哥哥在中国开了一个矿场,我碰巧在投资方面帮他。事情进行得很顺利,直到有一天我遇到了我们在曼谷的联席首席执行官Vachara。他告诉我,他对ICO有一个很好的想法,我可以用我的背景来帮助发展这个项目,所以这就是我们开始SIX Network的方式。

作为一家ICO公司,我们不仅开发白皮书中所写的产品,我们还必须确保背景中的一切,包括税收、会计、金融、监管,与生态系统中用户的合规、投资和银行业务运作良好。我相信我的专业背景对这个项目的成功起到了很大的帮助。

郑西平:我知道你们在泰国的影响力,一个非常好的项目。

 

郑西平:请您向不了解Six Network的观众简单易懂地介绍一下它,当初为什么选择参与创办这一项目? Six Network目前的落地应用状况如何?

Nisanart女士:SIX Network是腾讯的子公司OOKBEE U、泰国领先的开发公司Computertics和Yello数字营销全球公司之间的合资项目,Yello是韩国最大的创企之一,与一家名为Future Stream Networks的上市公司合作。我们有4名联合创始人,于2017年9月12日在一家咖啡店、一张纸开始了这个项目的筹划,从那一天起,白皮书就被开发出来了。

在得到OOKBEE U和YDMG的批准之前,我们已经多次改变了我们的理念。我们需要使用OOKBEE U和YDMG的原因是他们的OOWN生态系统拥有超过1000万活跃用户和100万内容创建者。我们发现了这一业务的共同痛点,即集中支付处理器,如苹果支付。

例如,OOKBEE U有一个非常著名的应用程序,名为“Joylada”。在这个应用程序中,读者或用户必须购买OOKBEE硬币来阅读作者在Joylada创作的故事。这里的痛苦在于,每当用户购买价值100泰铢的OOKBEE币时,支付处理器或Apple Pay获取30%的交易盈利,这降低了整个供应链的盈利能力。与苹果付费相比,为供应链做所有工作的作家最终获得的收入要小得多,后者只得到每笔交易的30%。

 

郑西平:Six Network的创办过程中,遇到了怎样的困难?目前,Six Network的运营还存在哪些瓶颈和挑战?

Nisanart女士:哇,这是个很好的问题。如果不自己建立一家区块连锁公司,没人知道有多难。由于这项技术非常新,所以在一般情况下有很多困难。在内部,我们会想办法更容易地将知识传授给我们的员工。但是,当它涉及到外部用户、合作伙伴或投资者时,我们需要很长时间向他们解释它是如何起作用的,以及为什么它会像现在的互联网一样非常有用。最困难的部分是我们的目标用户。

2018年9月,我们完成了第一个主钱包。我们觉得这真的很酷,因为我们能够以用户名代替公共地址,用密码替换私钥。我们认为这肯定会扰乱整个行业,但我们错了,对于非密码用户来说,下载是非常困难。

不懂加密的用户可分为两大类:1)愿意学习的用户;2)不愿使用加密的用户。

对于第一种类型,我们可以通过会议、采访和其他方式将它们带到我们的社区。

然而,对于第二种类型,将它们带到我们的社区的唯一方法是将我们自己呈现为我们并不是一个“加密的”…,好像我们并不是一个在日常生活中帮助他们的应用程序。这就是为什么我们决定建立SIXR,这是我们的主钱包中的一个较轻的版本。有了这个应用程序,会非常顺利,不愿意学习加密的非加密用户将乐于使用它。当然,底层的基础设施将是区块链和SIX通证,但是这将是一个平稳的过渡,他们会注意到他们中最少的人。

郑西平:这对你来说真的很难,一个项目的开始要经历各种各样的困难,特别是在互联网技术领域并不是很发达的泰国。

Nisanart女士:是的,非常困难,但有了我们的生态系统,我们相信我们将能够将非加密用户迁移到我们的加密世界。

 

郑西平:要想建立一个以区块链技术为支撑的理想的数字经济生态,您认为在传统金融服务与新技术、新理念的衔接过程中,最重要的策略是什么?

Nisanart女士:就像我之前说过的,这个应用程序必须简单易用,让我们的父母这样的普通用户也能理解。

此外,为了使我们的项目或任何其他区块链企业发展壮大,他们必须在供应链的每一步都建立一个符合规则的业务。供应链中的每一个利益相关者都很重要。

当我们与泰国的Ayudhya银行合作时,我们一直在努力确保我们共享的信息符合隐私法,并且我们使用的OTC获得了SEC(证券交易委员会)的许可。就像我们与知识产权部门合作时一样,我们希望确保存储在区块链中的数字内容将被合法用作抵押。

总之,区块链公司要想在这一业务中取得成功,最重要的策略不只是建立最先进的技术,他们还需要确保供应链中的每一个利益相关者都得到满足。区块链公司不能单独行动。为了取得成功,我们必须和其他非区块链机构一起走。

 

郑西平:和其他同类区块链项目相比,您认为Six Network最大的优势是什么?

Nisanart女士:我们有自己的生态系统,活跃的用户和创造者准备使用我们的通证,这是最大的优势。一旦我们在创意业务中获得成功,我们就可以在其他类似的行业领域使用相同的商业模式。

 

郑西平:Six Network的分散式金融服务包括智能薪资系统,流动支付和资产贷款解决方案目前,Six Network就这一服务与实体金融机构是否达成了合作?未来会有怎样的进展?

Nisanart女士:正如“白皮书”中所写的,我们意识到我们生态系统中的这些创造者非常年轻,他们中的大多数人没有足够的信用从银行获得适当的贷款。然而,我们确切地知道他们每个月从生产的内容中获得了多少收入。

这就是为什么我们与“泰国知识产权部”合作,将他们的数字内容放入区块链,以便在不久的将来,我们可以合法地使用他们的数字作品作为附属担保品。OOKBEE U和YDMG等平台可以向银行提供有关其收入来源的信息。这就是我们如何与泰国的“Ayudhya银行”合作,首先向我们生态系统中的创建者提供信用卡。

 

郑西平:请您谈一谈Six Network的最新的动向,以及未来发展规划。

Nisanart女士:正如我前面所说,我们已经在2018年9月推出了我们的SIX主钱包,我们正在推出另一个名为“SIXR”的应用程序,到二零一九年第一季度末,它将非常容易地用于非加密用户。

使用SIXR,用户可以通过第三方银行应用程序将资金转移到我们合作伙伴的OTC,并使用SIXR应用程序中的通证购买数字内容、数字游戏硬币,甚至冰淇淋。

 

郑西平:作为资深的区块链领域布道者,应该接触过很多行业内人士,其中是否有您欣赏和佩服的从业者,为什么?Beecast目前覆盖15个国家250个城市、5000个社群节点、用户100万+,希望通过[Blockchain in SEA]邀请更多的大咖来社群分享区块链,以推动整个行业进一步的发展,如果Nisanart引荐一到两位东南亚地区嘉宾,您会引荐谁来做客Beecast进行分享?

Nisanart女士:回答第一个问题——这个行业里我敬佩的人。

我个人很钦佩Ripple的联合创始人克里斯·拉森(ChrisLarsen),因为我和他有着相似的愿景。他在金融服务方面很有远见。对于那些不认识克里斯·拉森(ChrisLarsen)的人来说,他一直是硅谷几家著名科技初创公司的天使投资人和联合创始人。他的大多数初创公司都是围绕金融服务业展开的。2012年,他参与创建了Ripple实验室,该实验室开发了Ripple软件,该软件可以利用区块链技术在双方之间进行即时和直接的资金转移。

关于第二个问题,我想推荐Electrtrify.asia的联合创始人。我喜欢这个项目。我坚信电力的价格应该低于现在支持所有企业的电费价格。而导致这种情况发生的主要因素是,消费者应该有权选择提供者。Electrify.Asia 就是为了解决这个问题而成立的。对大多数国家来说,电力公司是自然垄断的典型例子。如果消费者真的可以选择,不仅仅是电,其他的效能也是如此,这样我们就有了一个更好的生活环境,其他的一切都会自然而然地到来。

 

 

自由提问

提问:对于参与该项目生态的用户来说,他们能得到的最有价值的是什么?

Nisanart女士:一、当我们剔除集中支付处理器时,生态系统的创建者获得了更多的收入。

二、创作者的数字内容将得到法律承认。一旦这些内容被认可,它们就可以作为银行的抵押。

三、平台商的通证化-商人可以在 SIX平台上发行代币,来自不同大陆的不同商家可以相互交换版税币。不像今天,您不能将代币与任何其他硬币或法定货币交换。

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